Resend allows you to re-send an email only to subscribers who did not open the main campaign, increasing reach without unnecessary touches.
- Preheader for the resend;
- Launch time (in hours or days, optimally — two days later).
Resend can be scheduled no earlier than 24 hours after the main campaign completion.
- Create the main campaign, check all settings, and launch the send.
- Set resend parameters: preheader and scheduled delivery time.
- After launch, go to the "Campaigns" → "In Progress" section. The campaign will remain there until both parts are completed. In the campaign card, via the "Details" button, you can access the main campaign statistics and the scheduled resend date/time.
While the main part is not completed, the system shows the scheduled time as "in N hours". After the main email is completed, an exact date will appear in the format "04/11/2025, 16:30".
- Before sending the resend, you can cancel it: click the three dots in the campaign card → "Cancel resend". In this case, the campaign will move to the "Completed" section as a regular campaign.
- For a detailed report on the main part or resend, open the "Completed" section and select the subject of the desired campaign part.